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Branding is often associated with the marketing side. Your company logo and brand messaging give people an in-depth look into what your company is all about. While delivering the right message for your marketing efforts is the focus of company branding, the recruiting benefits of branding are neglec...

SWOT Analysis Versus PEST Analysis – Marketing Strategy Made Simpler Investing in the Future with SWOT and PEST Analysis SWOT Analysis and PEST Analysis – Effective Planning Tools for Business SWOT Vs PEST Analysis – Which is Better? SWOT and PEST analysis are simple business ...

Brainstorming There are literally dozens of ways of Brainstorming. However, selecting the best depends on some factors, which include the number of participants, objective, and time-frame. The procedures can be different, but Brainstorming follows basic rules for making these effective. Facilitator...