You have a company, and you want to reach the highest level of success, by good communication with others. Have you ever heard about Strategic Communications? What about? Strategic Communication is directed at helping organizations communicate effectively and achieve basic organizational goals. It is a critical process that links situation analysis and implementation of a beneficial change communication program that is based on the goal of social and behavioral change. Communication Strategy Definition: A communication strategy is defined as a written plan detailing how to achieve a change in the communication program and linking it to the current situation. Effective communication strategies use a systematic process and behavioral theory to design and implemen...
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